---
title: How to write a compelling job ad
description: Get the perfect job ad formula with our eBook. Increase your job ad engagement massively with our top tips on writing job ads.
image: https://blog.firefishsoftware.com/hubfs/How_to_write_a_compelling_job_ad_small_lp.png
---

![write a job ad book](https://blog.firefishsoftware.com/hs-fs/hubfs/write%20a%20job%20ad%20book.png?width=3508&name=write%20a%20job%20ad%20book.png "write a job ad book")

# Job Ad Writing for Recruiters: Top Tips on Creating Irresistible Copy

## How do you get a better return on your job ads?

Having trouble getting the right return on your job ads? Not just you! Challenges we hear recruiters voicing time and again: Why aren't the views on my ads converting into applications? It might sound simple, but the best advice we can give is to create job ads that candidates actually want to click!

You can increase your job ad engagement massively just by thinking more carefully about the information you provide, the words you use, and how you use them. Better job ads = more placements!

To help you with this, we’ve created an eBook that contains: 

- The perfect job ad formula
- The dos and don'ts of great ads 
- Common mistakes that put candidates off your adverts
- Good and bad job advert example

Just fill out the form and we'll email you a free copy.

### eBook Download

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Of course! We’ll always keep your personal data safe, we’ll never share it with any third parties, and you can unsubscribe at any time. For more information, you can read our [privacy policy](https://www.firefishsoftware.com/privacy-policy.aspx).

## About Firefish Software

[Firefish Software](http://www.firefishsoftware.com/) is a sales and marketing platform that helps recruiters reach, engage and recruit top candidates before their competitors. To find out how our recruitment software can help you, [book a chat](https://blog.firefishsoftware.com/have-a-chat-with-one-of-our-fish) with one of our Fish.