Recruitment Blog 2024 | Firefish Blog

How to Write Recruitment Copy That Sells

Written by Andy Mckendry | Mon, May 22, 2017

Writing can seem like something of an art. But in actuality it’s more of a science. The very best copywriters know their work doesn’t happen by accident. To help you write effective recruitment copy, we’ve put together an eBook that’ll show you how you can write recruitment copy like a pro, and we’ve included several free tools you can use, too.

Of course, when it comes to writing recruitment copy, there’s a lot to think about. But the main thing to focus on is purpose. For everything you write, whether that’s emails, social updates, blogs, or website copy, purpose should be your guiding word.

This sort of thinking will help you write copy that works. It means you’ll be a better editor too as anything that doesn’t serve your purpose is easily cut. But to achieve that sort of clarity, you need to know how to write simple and efficient content. So, before putting pen to paper, let’s open the copywriter’s toolbox and have a look at some of the tools of the trade.

We use a combination of the tools mentioned in the eBook at Firefish Software and we’ve found it much easier to write content that resonates. We’ve found the trick to writing great recruitment copy is simplicity. So, download a copy of our brand new eBook below, put the tools listed to use, and you’ll find you’ve got a strong copywriting tool kit, giving you a considerable head start on the competition, enabling you to write efficiently, and with purpose, too.

Download our brand new eBook below and find out how to write recruitment copy that converts.