If you had a job working in Sales rather than at a recruitment agency, you’d be getting a whole lot of training to keep you clued up on the latest sales methodologies. And this is because the sales industry know that (unfortunately!) people don’t enjoy being sold to, so you need to constantly come up with new ways to sell that keeps things fresh and original if you want to keep getting results.
A problem a lot of recruitment agencies have is that they’re still moulding their sales strategies around approaches that are already outdated and broken, making it almost impossible for you to deliver on your targets. Why are we making our jobs more difficult than they need to be?
The solution? Learn from sales
The recruiters who really excel at bringing in new business to their agency keep one eye on the sales industry at all times to see what they can learn it. They find ways to ‘recruitify’ the latest sales methodologies so they reflect the day-to-day of their job and aren’t afraid to try something new if an approach stops working for them.
There’s a lot more to recruitment sales than picking up the phone and making call after call to prospects hoping that eventually someone will want to listen. And the sooner we accept this as an industry, the easier our jobs will be.
Our Chief Fish Wendy recently delivered a talk at the TEAM conference in Birmingham that explored a new sales strategy that works particularly well in recruitment. The talk was so well received that we decided to develop it into an eBook with more examples and guidance to help you begin putting this new sales methodology into practice at your agency.
If you’re interested in finding out how all the best recruiters and salespeople are pulling in new business nowadays, download the eBook below!